David Pizzanelli was born in London the son of the Florentine painter Leonardo Pizzanelli and grandson of Feruccio Pizzanelli.  David studied English Literature at Churchill College, Cambridge, prior to taking up a career in Holography. He did a PhD in Holography at the Royal College of Art in London, graduating in in July 1994. David Pizzanelli's work has been exhibited at several venues, including the Tate Gallery in Liverpool and the Victoria and Albert Museum in London.  David’s holograms are included in the hologram collection of Jonathan Ross and the Victoria & Albert Museum.

For his PhD thesis, David researched ways in which the temporal parallax in old movies could be converted into stereoscopic three-dimensional images. His studies of photographic history led him to the realisation that Edweard Muybridge's working methods, the use of a succession of cameras to record a sequence of human or animal locomotion, were similar to those used to create holographic stereograms. Making copies of Muybridge's originals in the V&A Museum in London, Pizzanelli was able to produce three-dimensional animated holograms of scenes first recorded over one hundred years ago.

‘Man on a White Horse’ - Victoria & Albert Museum collection